Customers Set Sights on Atlantic Blue for 2019

Newest Dynasty color is the favorite shingle of industry poll participants.

IKO gave customers and contractors the power to voice their opinions in the 2019 IKO Voter’s Choice Poll for IKO’s shingle color of the year. Of the four color options, Atlantic Blue, Shadow Brown, Monaco Red and Emerald Green, Atlantic Blue was voted as the best shingle color for 2019 with 41.6 percent of votes. Shadow Brown landed in second place with almost 30 percent.

Roofing industry insiders and consumers had the opportunity to vote in IKO’s poll. The submissions were an accumulation of a weeklong poll on Twitter, Facebook and Instagram. Votes were also submitted on site at the International Roofing Expo(IRE) in Nashville, Tennessee, this past February.

“Increasingly, homeowners are becoming more involved in each aspect of their home’s design, and contractors are providing their customers with more options,” said Mark Okland, product development manager, North America.    

“IKO is committed to continually optimizing our product lines based on consumer demands and industry needs. With the addition of these four new colors, the Dynasty TM line now provides 15 color choices, and we’re excited to see how well received these new colors — particularly Atlantic Blue — are by our contractors and customers.”

Dynasty’s 15 high-definition color blends provide homeowners with superior shingle performance wrapped in a mainstream design. The full line features a tear-resistant band that helps resist nail heads from pulling through the shingle in high winds and FastlockTM sealant strips formulated to create a strong bond to the shingles below. With concern over the rising frequency of severe weather, the importance placed on the home’s first line of defense, the roof, is growing. Shingles need to look good and stand up to the elements.

As homeowners and future homeowners desire to increase curb appeal and stand out from their neighbors, contractors can never provide too many color options to choose from. Homeowners can sample these roofing colors using IKO’s RoofViewerTM online or by downloading the RoofViewer app. When it’s time for a roof upgrade or restoration, use IKO’s contractor locator to find a local certified roofing contractor.

About IKO
IKO is a worldwide leader in the roofing, waterproofing and insulation industry for residential and commercial markets. A family-owned business established in 1951, IKO remains firmly rooted in its founding values of craftsmanship and innovation to provide best-in-class products, services and value. Committed to a high level of vertical integration, the company also maintains its founder’s belief of the importance of controlling the raw materials used in its manufacturing process. IKO operates more than 25 manufacturing plants throughout North America and Europe. For more information on IKO and its full line of roofing product solutions, visit www.iko.com.