10 goals for 2025

RCS Influencer Melissa Chapman says utilizing these communication strategies can help you meet your goals. 

How are you communicating with the people within your company to make sure the work they are doing is aligned with your company goals for 2025? 

Because clear, consistent and intentional communication is at the core of what we deliver for our clients, we make it a priority to practice what we preach. To meet our goals, we emphasize fostering strong communication strategies by: 

1 - Defining and sharing the goals

These are measurable, clearly communicated with the team in-person, virtually and with visuals that serve as a daily reminder. 

2 - Engaging through leadership 

Leaders are aligned and consistently reinforcing these goals through actions and communication by regularly meeting with the team to ensure activities remain aligned with overarching goals. 

3 - Fostering two-way communication 

Utilize resources to create a feedback loop that provides an opportunity for innovation and to highlight contributions that drive progress toward these goals. 

4 - Leveraging technology 

Use platforms to track tasks and align them with objectives, and for internal communication. 

5 - Developing departmental objectives and key results 

Translate company-wide goals into specific departmental objectives to reinforce how efforts from each area of the business directly contribute to our goals and periodically evaluate progress. 

6 - Running workshops and training 

Conduct goal-alignment workshops to ensure everyone understands their role in achieving the vision and provide training to enhance skills critical to executing the company’s strategy. 

7 - Celebrating milestones 

Use metrics to evaluate progress toward goals at regular intervals and share updates to celebrate when we hit significant milestones. 

8 - Encouraging ownership 

Foster a culture of accountability where everyone is responsible for driving toward the vision. 

9 - Focus on cultural alignment 

Align company culture with the long-term goals through ongoing communication and storytelling, and reinforcement of values. 

10 - Evaluate and adjust 

Regularly evaluate and adjust strategies each quarter based on the company’s progress, evolving market conditions and the impact of communication methods.