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Heidi J. Ellsworth
Make estimating work for you
By Emma Peterson. Learn how to use digital tools to make the traditional estimating process more efficient and profitable. In the roofing industry, time truly is money and one of the big slow down points for many contractors is the estimating process. This is typically a tedious process that can ...
IFD Young Roofer Competition 2024: Celebrating the roofers of tomorrow
By Heidi J. Ellsworth. The competition hosted top talents from eleven countries who showcased their skills in facades, flat roofing, pitched roofing and metal roofing. Innsbruck, Austria, hosted the 2024 International Federation of Roofing Trades (IFD) Young Roofer Competition and RoofersCoffeeShop® was there. This year was especially significant as the United ...
Dispelling the pesky little voices in our head
By Dani Sheehan. A roadmap to better leadership starts with dumping the HeadTrash. Learn how to silence self-doubt and build stronger teams in this intriguing newscast. In a recent Contractor Outlook Newscast episode, Heidi J. Ellsworth meets with Renie Cavallari, award-winning author and speaker about the mental health of today’s ...
Slate experts assemble!
By Emma Peterson. Meet the international jury of super-experts who will choose the roofer of the year in the Best of the Best contest! Since 2020, CUPA PIZARRAS has hosted a competition called “Best of the Best.” Open to international submissions, the goal of this is to find the best ...
¡Expertos en pizarra!
Por Emma Peterson. ¡Conoce al jurado internacional de super-expertos que elegirá al techador del año en el concurso Best of the Best! Desde 2020, CUPA PIZARRAS ha organizado una competencia llamada “Best of the Best.” Abierta a presentaciones internacionales, el objetivo es encontrar los mejores proyectos e instaladores de pizarra ...
Everything changes but stays the same
By Heidi J. Ellsworth. Thoughts on mergers and acquisitions as Kingspan acquires IB Roof Systems. The industry continues to be rocked by mergers and acquisitions and some worry that we will never be the same. But after thirty years in the roofing industry, we have seen these changes and consolidations more than ...
ServiceCon 2025
The #1 event to grow or start your service department is coming to Houston, Texas in March! ServiceCon is a two-day event designed to bring together industry leaders, service growth experts and roofing contractors. ServiceCon was last held in Dallas, Texas, in May 2023. With the addition of new event contributors, ...
A second career in roofing: From the field to the classroom
By Heidi J. Ellsworth. When the Roofing Alliance developed a curriculum and provided funding for roofing education at the college level, Tom Urich, who originally had a teaching degree before entering the industry, was a perfect fit. A career in roofing is often seen as a path marked by hands-on work, but ...
Engineering the way to the top
By Emma Peterson. How this family owned company’s dedication to finding the correct solution for each project has led to their success in the snow retention sector. In Season 6, Episode 55 of Roofing Road Trips®, Heidi J. Ellsworth sat down with Ben and Terry Anderson, two-thirds of the father ...
From incomplete paperwork to a robust digital database
By Dani Sheehan. This CoffeeCast is a must-watch for roofing contractors looking to modernize their operations and enhance customer satisfaction. In this multi-part CoffeeCast, Heidi J. Ellsworth is joined by co-host Karol Weyman of Jobba Trade Technologies to dive deep into how cutting-edge technology can revolutionize customer service and operational ...
