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Adam Cabrera

IRG October ROTM

IRG is October's R-Club Roofer of the Month!

By Adam Cabrera. Michael Laird, with nearly two decades in the roofing industry, has been named October's Roofer of the Month. In this Roofer of the Month podcast episode, Megan Ellsworth spoke with Michael Laird, president of Innovative Roofing Group and the October roofer of the month. Together they talk ...


Beacon Most Influential Women Mishell Cox

Mishell Cox: Most Influential Women in Indiana

By Adam Cabrera. As a Beacon Female Roofer of the Year finalist, Mishell emphasized the importance of inclusion and diversity In a recent episode of Roofing Road Trips, host Megan Ellsworth sat down with Mishell Cox, co-owner of Cox Residential Construction Company and finalist in the Beacon Female Roofer of ...


TRA Snow Don

Don’t Flake on Snow Retention and Avoid Unwanted Roof Damage

By Adam Cabrera. As winter approaches, it might be time to revisit the importance of snow retention for metal roofs. While many marvel at the stunning aesthetics of a pristine metal roof blanketed in snow, for metal contractors it’s never a bad idea to reup your knowledge on snow retention. ...


Renoworks What Visualization Can Do For You Watch

Visualization Tools Can Boost Sales and Aid Consumer Decisions

By Adam Cabrera. Contractors find visualization useful for both remote consultations and in-person meetings, enhancing the decision-making process for homeowners. Digital visualization is becoming a game-changer for contractors and consumers in the metal industry. In a recent MetalTalk webinar host Heidi J. Ellsworth sat down with Brad Finck from Renoworks, ...


John Stortz Slate or Metal

Slate Versus Metal and the Tools That Make the Difference

By Adam Cabrera. When it comes to roofing, both slate and metal stand as premium options that demand expertise, quality tools and specialized contractors. On a recent episode of MetalCast, Heidi J. Ellsworth sat down with guest Tom Stortz of John Stortz & Son, a fifth-generation family business specializing in ...


CDG Patching Up

Patching up After the Storm

By Adam Cabrera. Post-Hurricane Ian, local companies and national organizations work together to help homeowners restore their damaged roofs. Hurricane Ian hit the state of Florida last year quickly becoming the third-costliest weather disaster on record. Fort Myers resident and U.S. Army veteran, Benjamin Hill and his family survived the ...


NRCA Safety First Prevent Falls

Safety First: How to Create a Building Safety Plan That is Guaranteed to Prevent Falls

By Adam Cabrera. One of the main gaps in jobsite safety is the failure to plan adequately for fall prevention. In a recent Roofing Road Trips® episode, host Heidi J. Ellsworth sat down with guests Cheryl Ambrose and Rich Trewyn of the National Roofing Contractors Association (NRCA) who shared insight ...


WTI Roofing Apprentice

Building New Opportunity for Young Roofing Professionals

By Adam Cabrera. Elevate your career and education simultaneously with the WTI apprenticeship program in roofing. When considering career options, young professionals often overlook the roofing industry. However, Caden Aquino, a roof inspector with WTI Tremco, has a compelling pitch for those seeking a fulfilling career path. Featured in a ...


General Coatings Live from WRE 2023

Roofing Industry Insights Live from the Tradeshow Floor

By Adam Cabrera. Live from the Western Roofing Expo, industry leaders stress the importance of community engagement and philanthropy in the roofing business. The roofing industry has proven its resilience in the face of economic uncertainty, while also grappling with labor shortages, material inventory issues and the influx of private ...


Malco Jon Olson and Rebecca Talbot

Malco Tools Promises Some Exciting Demonstrations at METALCON

By Adam Cabrera. At METALCON, Malco's booth will feature live tool demonstrations and interactions with their engineering and marketing experts. In a recent episode of MetalCast, host Karen Edwards sat down with Jon Olson, a member of the marketing team at Malco Products, to discuss the history and values of ...


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