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Sales & Marketing
How to Use Pay Per Click Marketing to Increase Your Leads
By PABCO Roofing Products. Looking for an easy do-it-yourself form of marketing that can help you boost your business? Try Pay-Per-Click (PPC) marketing. It isn’t a shocker that people often turn to Google to search nearly everything, from celebrity filmographies to what to make for dinner tonight. There is a ...
The Key to Smashing Your Revenue Ceiling
By Cass Jacoby. Does it ever feel like you are constantly trying to solve the puzzle of hiring and systemizing top-tier talent? Here is the solution you’ve been searching for. We all know that creating hiring and retention processes is key to optimizing your business so that you can focus ...
How to Market on a Budget
By Cass Jacoby. In a new Cotney Consulting Group and RoofersCoffeeShop Affinity Webinar learn how to cost-effectively market your business. Looking to refresh your marketing strategy without breaking the bank? We have just the webinar for you. In an upcoming affinity webinar join RoofersCoffeeShop® (RCS)’s Karen L. Edwards and Heidi ...
The Power of Good Marketing and Great Roofing Products
By Evelyn Witterholt, RCS Reporter. Learn from the owners of Omega Roofing the impact great marketing has had on their business. Although they’ve only been in business for a few years, Omega Roofing has become incredibly successful in that short amount of time. Not only are they a PABCO preferred ...
A Crash Course on Inbound Marketing
By Podium. How inbound marketing can help your small business and how to implement this strategy successfully. When it comes to the roofing industry, marketing is essential to getting your business out there and getting leads. Podium knows that you want to maximize your marketing efforts, which means you ...
How Kris Murphey Became a Magnetic Door-to-door Salesman
By Cass Jacoby, RCS Reporter. Learn about how Kris Murphey went from being tired of having prospects roll their eyes at him to having nearly everyone want to work with him. Kristopher Murphy is a sales manager at MBA roofing. He admits in his video testimonial that before working with ...
Generate More Sales With Interactive Presentations
By Ingage. When used together, Leap and Ingage give contractors an edge on the competition. If “the more sales, the better” is your roofing company’s motto, but you don’t see an increase in closed sales, consider using the combined forces of Leap and Ingage! Together, our platforms give roofing contractors ...
How to Stop Boring Your Customers With Your Presentations
By Cass Jacoby, RCS Reporter. This game-changing sales presentation technology will make your sales team and customers alike lean in. “Death by PowerPoint is real,” says the CEO of Ingage, Dean Curtis. In Season 4, Episode 5 of Roofing Road Trips, he meets with Heidi J. Ellsworth to discuss how ...
Turn Your Jobsite into a Billboard!
By Cass Jacoby, RCS reporter. MFM offers marketing opportunities on the roof with Co-Branding Program for Ultra HT Wind & Water Seal® underlayment. MFM Building Products’ Ultra HT Wind & Water Seal® is a self-adhering roofing underlayment that’s perfect for most roof types. The underlayment is made of a ...
How to Become a Revenue Generating Machine
By Cass Jacoby, RCS Reporter. Total Home Roofing and Angi show you how to transform your marketing department. Who is ready to feed their brain this lunch hour? Good news, the latest Lunch & Learn is here! This new educational series from RoofersCoffeeShop® is comprised of quick videos ...
