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Business Boosters
Selling a long-term investment
By Emma Peterson. Learn how to help home and property owners understand the total cost of a roof by explaining the lifecycle of materials that they choose. Roofs are large investments, typically the biggest investment after the purchase of the building itself. Because of this, home and property owners often ...
Enhancing sales performance with competitive intelligence
By Cotney Consulting Group. Drive sales growth by staying ahead. In today's dynamic business environment, competitive intelligence (CI) is indispensable for sales teams aiming to attract and retain clients. With customer loyalties increasingly fragile, particularly post-COVID-19, understanding and anticipating client needs through effective use of data is critical. This article outlines strategies ...
Give your roof a routine physical
By Emma Peterson. Even if we're not ill, we attend yearly physicals to catch any issues early. This principle of proactive care rather than reactive can also be applied to roofs. Maintenance is a part of life, from making sure your car oil gets changed every 5,000 miles to trimming ...
Why price-conditioned leads are key to success
By Dani Sheehan. Thanks to Instant Roofer, this contractor repeatedly converts leads to loyal customers. When you’re looking to grow your business, the number one place to start is by increasing the number of leads you can convert into customers. One contractor who has seen the power of increased conversions ...
Project estimation in one click
By Dani Sheehan. Transform your roofing business with this groundbreaking platform that simplifies your metal roof estimation and ordering. If you’re in the metal roofing industry and you haven’t tried Roofing Passport yet, you are working harder not smarter. Roofing Passport is a fully automated roofing software platform for estimating ...
How roofing service divisions are shaping industry resilience
By Jesse Sanchez. Building a solid foundation for consistent revenue and customer trust in roofing. In this episode of Roofing Road Trips®, host Heidi J. Ellsworth explores the growth and potential of service and maintenance programs in the roofing industry, featuring insights from experts Will Riley of Centerpoint Connect and ...
Elevating employer success through recruitment
By Dani Sheehan. When you work with Hi-Peak Staffing Solutions, you’re not just hiring a recruitment agency – you're gaining a trusted partner committed to investing in your company’s future. Are you looking to elevate your team and streamline your hiring process? Hi-Peak Staffing Solutions specializes in simplifying the talent ...
Making estimating easier
By Emma Peterson. For both contractors and distributors, material lists take up a lot of time. Learn how you can save time and close more deals using a material list generator! Estimating can be a very frustrating task. From sorting out material lists and labor requirements to calculating costs ...
Navigating the impact of tariffs on the roofing industry: Lessons from the past and preparing for the future
By Cotney Consulting Group. The historical and potential future impacts of tariffs serve as a reminder that while these measures aim to protect domestic industries, they often introduce new challenges. The roofing industry, a critical component of the construction sector, has continuously adapted to evolving challenges, including economic downturns and material shortages. ...
Strategies for success when preventing profit fade
By John Kenney, Cotney Consulting Group. Mitigating profit fade in roofing projects. Profit fade is a persistent challenge in the roofing industry, exacerbated by fluctuating material costs and intense competition. It occurs when the profits anticipated at the beginning of a project dwindle by its completion, often due to unforeseen complications or ...
