By Lauren White, RCS Editor.
For the fifth year, the RoofersCoffeeShop trends survey is open! The 2022 Trends Survey asks contractors to report on topics regarding labor and material challenges, business issues, training and technology needs, as well as areas of success in their businesses. Sponsored by Beacon, this trends survey seeks to identify top business needs and challenges facing roofing contractors.
“We are excited to partner with Beacon this year to study what contractors are seeing and experiencing as they continue to navigate challenges all while roofing and protecting buildings nationwide,” stated Heidi J. Ellsworth, RCS president.
Since 2016, the Coffee Shop has used the results of the trends surveys to cater our content to what you want and need to continue doing what you do best. “Gathering this data and comparing year-over-year results allows us to get a good pulse on the roofing industry and understand the needs of contractors. The information helps us and our partners fine tune our offerings to help contractors be successful,” Heidi shared.
While some questions are the same as previous surveys, we have also added new questions in response to challenges in the industry and current conditions. In doing this we can better understand what contractors are experiencing first-hand. Some of these questions include: How do you purchase from roofing distributors? What recruiting and retention methods are working? Would you attend a virtual job fair?
A question we’re especially excited about is, “What social media platforms are you on?” RCS and our sister site AskARoofer BOTH have TikTok accounts now. As we celebrate 20 years in the digital community, we continuously strive to expand our reach and stay relevant in today’s quickly evolving digital age, and are eager to learn the role social media plays in other people’s companies.
The survey will close on March 25, so get your responses in now! The first 100 respondents will receive a $10 Amazon gift card and EVERYONE receives $50 towards a classified ad on RCS! Not only will your company benefit, but so will the industry. Sharing your opinions and observations to the rest of the industry is invaluable and truly makes an impact.
Stay tuned for a special Coffee Conversations discussing the results of the Trends Survey on Thursday, May 12 at 7 a.m. PT and 10 a.m. ET.
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