Owens Corning is honored to receive the Women’s Choice Award® (WCA) for the fifth consecutive year. Recognizing Owens Corning as “America’s Most Recommended™” shingle manufacturer, the award and accompanying seal are based on a national unaided survey asking American women to select brands they would highly recommend to family and friends.
As the Women’s Choice Award seal signifies consumers’ brand loyalty and support, it also is a powerful indicator of a brand’s commitment to its customers. The award reflects Owens Corning’s ongoing effort to support women in making the best roofing choices for themselves and their families. As home improvement decision makers and style influencers, women value the recommendations and referrals of other women. According to the Women’s Choice Award organization, over 90% of female consumers value the opinion of others when making purchasing decisions. The seal represents a trusted, third party validation reflecting the confidence of women to choose Owens Corning Roofing products for their home.
Remarking on earning the award for a fifth conseutive year, Sue Burkett, marketing manager noted, “It’s important to note that the findings come from women respondents selected by an independent, third-party source and not from an Owens Corning customer list. The respondents objectively judged our brand based on the resources and the wide range of beautiful shingles we make available to them. Owens Corning Roofing recognizes and celebrates the influence of women when it comes to exterior style decisions, and this award tells us we the breadth of design tool we offer are helping inspire women in their shingle selection process.”
Delia Passi, founder and CEO of the Women's Choice Award says, "With so many choices in the marketplace today, the Women's Choice Award serves as a trusted endorsement and visual beacon of empowerment for women, simplifying the decisions involved in home improvements. When she sees the Women's Choice Award seal it provides an unparalleled level of trust and validation, putting her mind at ease – and that's priceless. We congratulate Owens Corning Roofing for their focus on delivering a superior experience to female consumers.”
About Owens Corning
Owens Corning is a global building and construction materials leader committed to building a sustainable future through material innovation. Our three integrated businesses – Composites, Insulation, and Roofing – provide durable, sustainable, energy-efficient solutions that leverage our unique material science, manufacturing, and market knowledge to help our customers win and grow. We are global in scope, human in scale with approximately 20,000 employees in 33 countries dedicated to generating value for our customers and shareholders and making a difference in the communities where we work and live. Founded in 1938 and based in Toledo, Ohio, USA, Owens Corning posted 2021 sales of $8.5 billion. For more information, visit www.owenscorning.com.
About WomenCertified Inc.®
WomenCertified Inc., home of the Women’s Choice Award sets the standard for helping women to make smarter consumer and healthcare choices. The company and its awards identify the brands, products and services that are most recommended and trusted by women. Additionally, they recognize those that deliver a recommendation-worthy customer experience. Awards are based on surveys of thousands of women, as well as research conducted in partnership with the Wharton School of the University of Pennsylvania. As the trusted referral source for women, WomenCertified Inc., created the Women’s Choice Award as the first national award based on the ratings and preferences of women. Visit the official website at www.WomensChoiceAward.com to learn more.
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