How to Boost Your Business During the Cold Months

By Anna Lockhart.  

For some, the cold months mean less business, which means less cash flow. But it doesn’t have to be that way!  

Roofing can be installed during any season, even when there are expectations of snow, and the experts are here to guide you through the options homeowners and contractors have at their disposal for when the weather turns chilly. Don’t let the bad weather get you and your business down.  

In a recent Read Listen Watch, industry experts Zach Stopyro of DaVinci Roofscapes, Josh Yandle of Umbrella Roofing and Lars Wahlberg of Rocky Mountain Snow Guards sat down with RoofersCoffeeShop’s Heidi J. Ellsworth to discuss their strategies and advice for not only maintaining sales during the winter, but even boosting them! The key? Finding products that are designed to work just as well in the winter as they are in any other season, such as easily pliability. And DaVinci has the perfect product for such conditions.  

“So, the biggest thing with DaVinci is that we have a patented blend of polymers and things that are used in the product that allow us to be soft enough or pliable enough that even down to temperatures as low as 20 degrees, we can be installed without damaging the product,” explained Zach.  

Successful projects in the winter don’t just rely on good products, it’s important to adjust your installation methods and procedures too. For example, contractors should adjust nail gun pressures to lower settings and replace any open blades or knives with newer ones as older or dull blades can be less efficient and even dangerous when used in cold spaces.  

Adjusting the tile spacing during installation is crucial as well, as the tiles will shift when temperatures change. According to Zach, “If you don't have that proper spacing and everything is butted right up tight or put together very tightly, when those temperatures increase or get warm again, of course those tiles expand and contract. And ... products are going to move, not just DaVinci but any product. And if they're too tight or compressed, when it moves it's not a good thing. 

Lars explained how snow guards and the way they are placed play a major role in winter safety, “We determined that what we call the soldier row pattern, which is basically a snow guard every foot in a single row, and then additional snow guards say at six feet or eight feet or nine feet up the roof, and the additional row also with snow guards one foot apart worked. It held the snow on the roof.” Without the use of snow retention systems, excessive levels of snow can quickly become hazardous, costing homeowners a lot of money.  

Watch the Read Listen Watch webinar to learn more about DaVinci’s winter-efficient product offerings and how to better install roofing during winter months.