How to Add a Service/Maintenance Division

By Centerpoint Connect. 

Centerpoint Connect is here to show you why it is important to establish a service department and how to go about adding this asset to your business. 

As we enter into 2023, it is time to reflect and evaluate how we can improve our businesses for the new year. As we look for ways to grow and elevate our businesses, it is worth looking into implementing a service/maintenance division. If you are wanting to add this asset to your business model, then look no further than industry experts Chad Westbrook (Sales Alignment), Greg Hayne (Hayne Consulting) and Bryan Mitchell (Sales Transformation Group) who offer courses for commercial roofers.  

Between the high profit margins, additional value proposition to customers and long-term stability of these service-based models it is no wonder so many roofers are considering adding this to their business. Read on to learn how to establish a well-defined service department.  

Well-structured service departments provide tremendous benefits to any commercial roofing organization, especially when this division is leveraged as a part of your sales process. Proactively approaching customers with roofing service and repair options positions you better “service” your clients. Implementing proactive maintenance agreements is also a great way to provide additional value that sets you apart from your competition. Offering your prospective (or existing) customers multiple options on how to best manage their roofing assets is what it takes to thrive in this day and age. 

 The problem is that roofing service work can become tedious to manage through the heavily transactional nature of the business model. Keeping up with roofing service scheduling, roofing service dispatching, documentation, communication, billing and overall roofing service management can be a daunting task if proper procedures are not established. However, having the right process commonly is not the end all be all. These processes and procedures need structure of their own, and the best method to manage it all is by adopting new technologies such as commercial roofing service software platforms.  

Technology has made a massive impact on the commercial roofing world over the last 10-15 years and is becoming a staple in commercial roofing organizations throughout the commercial roofing service world. Innovators throughout the industry are looking to change and improve the way these operations are managed. Cloud based SaaS solutions such as Centerpoint Connect’s commercial roofing field software provides the tools necessary for contractors to ease the pain associated with commercial roofing service management. Having the ability to electronically schedule work orders, document jobs from a mobile device utilizing an easy-to-use field software app while simultaneously formatting that data into an invoice ready environment are just a few of the capabilities that Centerpoint provides its users. Adopting this type of roofing service technology gives contractors the ability to offer this highly sought-after business model while still maintaining efficient and streamlined processes. The alternative to adopting a commercial roofing service software is utilized paper-based procedures that are highly inefficient and essentially put a cap on what a commercial service department is able to produce.  

Sarah Peterson and her husband Ben Peterson from Peterson Roofing out of Modesto, California made the decision to adopt Centerpoint’s commercial roofing service software for their commercial roofing service management needs back in early 2021. 

“When we found you, it was an AH HAH moment for us,” Sarah explains during a recent interview at the Transform Conference hosted by Sales Transformation Group in Dallas, Texas during early October 2022.” 

“This is exactly what we need” Sarah expresses, going on to say that, “In order to grow, we needed something that could grow with us. We have been through multiple different commercial roofing software programs. We just knew that we would be able to train people on how to use the field software, including my 70-year-old father-in-law.” Sarah goes on to say that, “It has changed how we do business and is really the thing that is going to help us go forward with growth for our roofing service business.” 

Sarah is one of many satisfied Centerpoint customers who have recognized the value their commercial roofing service software offers any commercial roofing service department.  

At the end of the day, whether you’re looking to start a new service department or improve the processes and procedures of your existing service department, there are resources available to help. Take advantage of modern-day innovations such as coaching, technology and industry events to further grow and develop your business.  

Learn more about Centerpoint Connect Roofing CRM at their website.

Original article source: Centerpoint Connect