By Colin Sheehan, RCS Reporter.
When you need a product or service, you Google it. Your customers are no different. When they need a roof repair or replacement, they search for roofing companies on the web and make a choice from the page of options Google offers.
Search Engine Optimization (SEO) is an internet process that improves the quality and quantity of web page traffic in search engines. In simpler terms, SEO is how you ensure your business website will show up on that search results page. Great SEO is crucial to business success in the modern world because it is how potential customers find your business.
In a recent webinar now available on-demand, Danny Kerr, the co-founder and director of assessment for Breakthrough Academy, and Steve Wiideman, owner of Wiideman Consulting Group, one of Breakthrough Academy’s top partners, discuss how to maximize your online presence and optimize your systems to scale your roofing business.
Watching this webinar will teach you about the differences between location-based search, voice search, mobile optimization, how to measure your activity through analytics as well as what questions you need to ask an SEO company.
This webinar will also focus on driving performance and accountability within your company, combining the strength of a relevant SEO strategy with dependable structural systems to stay ahead in this constantly evolving industry. Breakthrough Academy tailor makes their educational content for the trades and will provide you with industry insights as well as operational system advice to help you run your business and live your life.
This is a practical how-to presentation comprised of a wealth of great information that any roofing business owner will benefit from. Danny and Steve also reveal an all-important SEO checklist that will keep you on track when implementing SEO strategies into your business.
Watch the entire webinar to get insights and tools to help optimize your SEO and operations.
Learn more about Breakthrough Academy in their RoofersCoffeeShop® Directory or visit www.btacademy.com.
About Breakthrough Academy:
Breakthrough Academy is a business education platform for contractors and home service companies. They help grow their members’ businesses by implementing smart systems that pull the entrepreneur out of the day-to-day and focus on the big picture. For contractors interested in increasing their productivity and profits, Breakthrough Academy is a great place to start.
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