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Expert Conversations
From law enforcement to roofing
By Jesse Sanchez. Discover how a career pivot led to becoming a trailblazer in the roofing industry. In this episode of Stories From the Roof, host Megan Ellsworth chatted with Erica Reed, vice president of construction operations at Elite Construction Solutions, about her unconventional journey from working in law enforcement ...
The power of empathy in building customer connections
By Jessica Bravo. Learn more about how empathy and understanding can shape effective sales strategies. In an episode of Roofing Road Trips®, host Heidi J. Ellsworth sat down with Alan Davis, product manager at Ingage, to discuss the importance of connecting with customers during the decision-making process. Alan ...
Una solución duradera está en los detalles
Por Dani Sheehan. Un proyecto exitoso de restauración de techos requiere una evaluación exhaustiva del techo, abordar las áreas problemáticas con materiales duraderos y adaptarse a los desafíos específicos del sitio. Cuando se trata de restauración de techos, la diferencia entre una solución rápida y una solución duradera está en ...
A lasting solution lies in the details
By Dani Sheehan. A successful roof restoration project requires thoroughly evaluating the roof, addressing problem areas with durable materials and adapting to site-specific challenges. When it comes to roof restoration, the difference between a quick fix and a lasting solution lies in the details. In a recent episode of CoatingsTalk, ...
Revolutionizing roof-leveling solutions
By Jesse Sanchez. This roofing solution from BITEC is a fast-drying compound that addresses ponding water on flat rooftops. Flat roofs, while common in modern construction, often fall victim to ponding water — standing pools that compromise structural integrity- escalate maintenance costs and lead to premature wear. Addressing this pervasive ...
Streamlining your hiring process
By Emma Peterson. Learn how a specialized roofing recruiter can help improve your hiring In this episode of Roofing Road Trips®, Kristin and Tony Case of Hi-Peak Staffing Solutions stopped by The Coffee Shops™ to talk to Megan Ellsworth about sourcing talent through a specialized recruiting company like theirs. Traditionally, ...
Investing in the big picture
By Emma Peterson. Learn how total cost ownership can help your clients see the value of paying a bit more for quality roofing materials. In a recent Read Listen Watch (RLW)®, Karen Edwards sat down with Jason Totin, owner and president of Totin Too in Pennsylvania, and Jason King, ...
The rise of metal roofing: A durable solution for modern challenges
By Jesse Sanchez. Explore how metal roofing is meeting the demand for sustainable, weather-resistant building materials in a changing world. In this episode of Roofing Road Trips®, host Megan Ellsworth sat down with Melissa Dunson, senior manager of marketing services at Central States Manufacturing, to discuss the growing prominence of ...
The creativity and entrepreneurial spirit of a career in roofing
By Dani Sheehan. Discover how a career in roofing sparks innovation, fosters growth and creates lasting impact. The roofing industry carries several misconceptions from hard labor and repetitive tasks to the idea that there’s little room for growth. But in the latest episode of People Make Roofing, hosts Luke McCormack ...
Facing the labor shortage head on
By Emma Peterson. Contractors big and small are facing challenges in finding skilled workers; learn how ABC Supply helps them navigate through this issue. In this episode of Roofing Road Trips®, Heidi J. Ellsworth spoke to Jeff Leyden and Stephanie Lyons of ABC Supply. Positioned between contractors in the field ...
