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NWIR (National Women in Roofing)

Heidi Ellsworth Giving Back

The Roofing Community Inspires Giving Back

RCS Influencer Heidi J. Ellsworth says that the roofing industry has a big heart, and its generosity inspires others to give. I am constantly inspired by my roofing friends and the roofing industry overall for their commitment to giving back. It inspires me every day and for this month’s Roofing ...


NWIR Importance of Humility

The Importance of Humility

By Esther Ehrenman, eCommerce Manager, Beacon Building Products, NWIR. Jayla Scholis’ journey into roofing and the lessons she’s learned from her mentors. In 2018, Jayla Scholis received a message on LinkedIn from a Beacon Building Products recruiter. Jayla was a student athlete at UC Berkley and had never considered roofing ...


Michelle Boykin New Employees

Giving Back is More Than Just Writing a Check

RCS influencer Michelle Boykin says that sharing what you and your company are passionate about can inspire others to become involved in a cause. Giving back to the community is important, both as an individual and as a company. It is a way to share your “why” with others and ...


SRS Distributor Growth

This Distributor Grew from One State to National Prominence in a Matter of Years

By Karen L. Edwards, RCS Editor. Founded at the height of the 2008 Great Recession, this company has thrived in the roofing industry. The Great Recession was a period of economic downturn that lasted from 2007 – 2009, devastating the financial markets and the banking and real estate industries. New homebuilding ground ...


RCS Successful Recruiting

Tips and Tricks for Successful Recruiting

By Lauren White, RCS Assistant Editor. Simplifying ads, reaching out to local trade schools and providing a signing bonus are all tactics used by a Portland, Oregon roofing company to recruit and retain talent. The roofing industry continues to face a labor shortage. According to a study done by Arizona State ...


RCS Top September Stories

Top September Stories: Honoring Veterans and First Responders, Celebrating Hispanic Heritage Month

By Karen L. Edwards, RCS Editor. Here’s what’s trending on RoofersCoffeeShop® this past month. September's top stories covered a wide range of topics but the most read article by far was the one shared by Chris Hill at SRS Distribution honoring and remembering first responders and those whose lives were ...


NWIR Ruth Bader Ginsburg

Rest in Peace to the Trailblazer RBG

By Renae Bales and Jennifer Stone, National Women in Roofing Co-Chairs. “Women’s rights are an essential part of the overall human rights agenda, trained on the equal dignity and ability to live in freedom all people should enjoy." I would suggest most people know who the notorious Ruth Bader Ginsburg is. With ...


Wil- Mar Women Positively Influence Roofing

Women Positively Influence the Roofing Industry

By Lauren White, RCS Reporter. Wil-Mar’s Marianne Sumter encourages women to support each other in the industry and stay current with trends in technology. The roofing industry continues to be male-dominated with women making up only 0.5 percent of roofing professionals in the industry. With that being said, women are pushing ...


SRS - IRE 2021 Concert

SRS Announces 2021 IRE Concert

By Heidi J. Ellsworth, RCS Partner. The #1 Concert Fundraiser at the IRE is Back and it is BIG! RoofersCoffeeShop® is proud to share breaking news from SRS on their 2021 IRE Concert event. In a Roofing Road Trips with Heidi podcast, Dan Tinker, CEO of SRS shared, “We are very ...


TAMKO Lorena Garcia

She Grew Up Surrounded by Asphalt, Now She is an Asphalt Research Scientist

By Karen L. Edwards, RCS Editor. TAMKO’s Lorena Garcia Cucalon is committed to learning and doing her part to advance the roofing industry. When RoofersCoffeeShop® (RCS) partner Heidi J. Ellsworth attended a recent National Women in Roofing webinar about women in nontraditional roles in the roofing industry, she was ...


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