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Karen L. Edwards, RCS COO
Keeping a Failing Roof Dry Through a Cold and Wet Iowa Winter
By Karen L. Edwards, RCS Editor. Ernie Martinez turned to KARNAK Ultra 19 to do the seemingly impossible – and it did. When RoofersCoffeeShop® asked contractors to share their KARNAK stories with us, we received many great responses including this one from Ernie Martinez, owner of Iowa-based Mason City Roofing. I called ...
USGBC Seeks Input to Advance Future of LEED
By Karen L. Edwards, RCS Editor. The U.S. Green Building Council (USGBC) created the LEED program 20 years ago to provide guidance and direction on the building of environmentally friendly, sustainable buildings. LEED guidelines are updated through a continuous improvement method that ensure the building sector continues to be more sustainable as ...
The Importance of Learning from Contractors
By Karen L. Edwards, RCS Editor. It’s not often that you hear about contractors training manufacturers but Sashco embraces it. The more common scenario is the other way around with contractors attending trainings on how to install specific manufacturer products. When we came across a Sashco Facebook post with photos of their ...
Podcast: Non-Traditional Plan Helps Contractors Manage Legal Costs
By Karen L. Edwards, RCS Editor. Taking a cue from the software industry, legal subscription model helps contractors leverage legal services that are necessary to protect their interests and businesses. I had the chance to speak with Ken Kelly, President of Kelly Roofing and RCS Influencer, at the AEC BuildTech conference held ...
June Was All About People and Projects and New Offerings
By Karen L. Edwards, RCS Editor. Here’s what’s trending on RoofersCoffeeShop® this past month. Stories about people are always interesting to the readers here at RoofersCoffeeShop and that proved to be the case once again as we took a look at our most-read stories from the month of June. Coming in a ...
The Ideal Product for Canada’s Harsh Winter Climate (and Hailstorms!)
By Karen L. Edwards, RCS Editor. The roofing system not only stands up to the climate but delivers superior fire resistance, is a lighter weight than other materials and it has saved structures from falling tree branches. Here at the Coffee Shop, we love everything to do with roofing. We love learning ...
Seven Steps to Engaging Employees as Brand Ambassadors
RCS Influencer Heidi J. Ellsworth and RCS Editor Karen Edwards say that employees can be one of your best marketing tools. It is important to engage your employees as your brand ambassadors. They represent your brand every day in their interactions out in the community and with customers. Employees are one ...
Texas Contractor Provides Free Roof Repair for Active Military
By Karen L. Edwards, RCS Editor. After learning that this mother of three was holding down the fort while her husband served in the military, contractor decides to donate repairs. Wes Strahan, Lead Roof Adviser at Georgetown, Texas-based Texas Traditions Roofing, was headed out to answer a call from a homeowner who ...
Partners Matter When Choosing Tech Solutions for Your Business
By Karen L. Edwards, RCS Editor. The technology solutions you use to run your business must be able to work together. Choosing a technology company that has the right partnerships matters. You’re probably using several different software programs to run your business. Having them be able to work together and sync information ...
How One Man with an Idea Changed the Way Pipes are Flashed
By Karen L. Edwards, RCS Editor. Anytime a roofing contractor creates a product, there’s usually no doubt it’s going to work. Most contractor-developed products are a result of that contractor’s search for a better way to tackle an issue on the roof. That was exactly the case for W.R. “Bill” Merrin as ...
