RCS Influencer John Kenney says that review tools can help roofing contractors manage the narrative around their brand. In today's digital age, online reviews are the lifeblood of local businesses. This is especially true for roofing contractors, whose reputation can significantly influence a customer's decision. The contemporary roofing contractor now has ...
MCS Influencer John Kenney says that contractors must evolve their sales processes to meet customer expectations. Much like many other industries, roofing has witnessed significant transformation over the past few decades. The increased demand for residential metal installations and an evolving digital landscape are reshaping how roofing contractors approach the sales ...
By Dani Sheehan. Join RCS in Las Vegas, Nevada this September 23 – 25, 2023 and listen to experts in the industry as they discuss immigration, insurance, sustainability, leak protection and so much more. Fast approaching, you won’t want to miss the Western Roofing Expo by the Western States Roofing ...
By Anna Lockhart. Meet quarterly with fellow business owners and roofing professionals from across the country to engage in meaningful conversations about relevant business and marketing initiatives. R-Club has launched a new, confidential peer forum for business owners and key company managers in the roofing and home improvement ...
Editor's note: The following is the transcript of a live interview with Eugene Zukowski from Jobba Trade Technologies, John Kenney from Cotney Consulting Group and Trent Cotney from Adams and Reese. You can read the interview below, listen to the podcast or watch the webinar. Heidi J. Ellsworth: Welcome to this ...
MCS Influencer John Kenney says that by becoming more involved with architectural specifications, roofing contractors can make sure these designs are executed efficiently and safely. The relationship between architects and roofing contractors is a symbiotic one. While architects design aesthetically pleasing and functional structures, roofing contractors ensure those designs come to ...
By John Kenney, Cotney Consulting Group. Industry expert, John Kenney, shares his top advice on how to cultivate and maintain quality leadership and teams. The construction of a successful team involves more than merely assembling a collection of individuals possessing the right set of professional skills. It begins with a comprehensive ...
By John Kenney, Cotney Consulting Group. Here's how you can collect and analyze data to optimize operations and plan for future growth. Part 1 of this article series focused on the financial implications of running a roofing contracting business. It covers the hidden costs of business operations, distinguishing between direct and indirect ...
By Anna Lockhart. Have you ever considered attending a roofing-specific trade show but weren’t sure where to start? Sign up for the upcoming webinar, “Working Trade Shows for Success,” to find out how to get the most out of your trade show experiences! As we near trade ...
By Anna Lockhart. Here’s what’s been trending on RoofersCoffeeShop® (RCS) this past July. As heatwaves passed over a large portion of North America during the month of July, it is no surprise that the topic of hot weather and how to stay cool during the harsh weather was a ...