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Emma Peterson

SW Transforming the New York City skyline

Transforming the New York City skyline

By Emma Peterson. Sherwin-Williams' Patina Green color and a “wizard hat” shape are making this NYC library an iconic landmark. If you walk through Midtown Manhattan, you might notice a newer addition to the area — the roofline of the Stavros Niarchos Foundation Library. This 180,000-square-foot space was originally built ...


MCA Why associations are worth investing in

Why associations are worth investing in

By Emma Peterson. From providing resources to supporting your personal growth, association memberships can benefit you and your business! Associations are a huge part of how the roofing industry operates. From providing safety and training guidelines to advocating for policies, there are many ways associations can help the roofing industry ...


Instant roofer Transforming lead generation for the digital age

Transforming lead generation for the digital age

By Emma Peterson. Learn about the exclusive roof replacement lead generation software that empowers contractors to close more sales with less frustration! In this CoatingsCast episode, Jeff Berzolla sits down with Heidi J. Ellsworth to discuss how his company is transforming contractors’ lead generation processes for the digital age. Jeff ...


IKO Bringing the majesty and strength of the mountains home

Bringing the majesty and strength of the mountains home

By Emma Peterson. Learn how IKO’s team has made their performance collection of shingles the perfect blend of natural beauty and engineered resilience. There are four main types of shingles produced by IKO Industries; the designer shingles, the architectural shingles, the traditional shingles and the performance shingles. All of these ...


LP Stepping up for sustainability

Stepping up for sustainability

By Emma Peterson. Learn about all the ways LP Building Solutions is integrating sustainability into their operations. Recently, there has been a conscious push in the home improvement and installation industry for more sustainable practices and products, especially as more emerges about how sustainable practices are also key to supporting ...


IKO Crafting roofing legacy

Crafting a roofing legacy

By Emma Peterson. Learn how IKO Industries is supporting generations of roofing success. IKO Industries was founded in the early 1950s and made their first asphalt shingle in 1954. From there, the company grew beyond their eastern Canadian beginning into the international manufacturer we all know today. But, through it ...


Construction Out of sight, but vital: Attic ventilation essentials

Out of sight, but vital: Attic ventilation essentials

By Emma Peterson. Learn how attic ventilation affects the health of an entire household! As part of their work as a leader in the ventilation industry, Construction Solutions & Gibraltar Industries Building Accessories Division produces a podcast called Airing it Out with Air Vent. This series is an extension of ...


Mule hide Winter is coming: Prepare your coatings accordingly

Winter is coming: Prepare your coatings accordingly

By Emma Peterson. The winter months are near, and we know what is coming with it – temperatures dipping below 40°F that can affect low-slope roof coatings. Winter brings an entire new set of challenges to storing, installing and applying low-slope coatings. Whether it’s a roofing membrane, an adhesive or ...


Mule Hide From training to recognition

From training to recognition: How Mule-Hide supports the industry

By Emma Peterson. Mule-Hide has made it a priority to foster an exchange between professionals in all areas of the industry to support roofing excellence for all. With distribution centers across North America, Mule-Hide® Products has been a trusted name in roofing since 1906. Their premium low-slope products are ...


Eagleview Assess Selling for the digital age

Selling for the digital age

By Emma Peterson. Learn how a partnership between two industry tech powerhouses, EagleView and Renoworks, can help your sales process. EagleView and Renoworks are two well-known names in the industry, especially when it comes to revolutionizing traditional processes with new technology. In this episode of Roofing Road Trips®, Heidi J. ...


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