Using Design Apps as Remote Selling Tools

By DECRA Metal Roofing.

A new roof is a major decision and homeowners need to have 100% confidence in the product they select.

Uncertainty in material, style, or color can cause homeowners to delay or cancel their roofing project altogether. This has created quite a challenge for contractors in the current atmosphere of social distancing and remote selling.

This is why roof design apps have quickly become an essential tool during this era of remote selling. Web-based apps like DECRA Metal Roofing’s Design My Roof Visualizer give homeowners full design freedom and allow them to compare subtle differences in texture, color and style. For example, a homeowner can see the subtle differences in hues between DECRA Villa Tile in Amalfi Sand and Venetian Gold that might not be apparent in a brochure or image gallery. Things like contrast and varying highlights leap out when the entire roof is presented in a design app. 

Design apps are simple to use and technical savvy is not required. All that is needed is a head-on image taken directly in front of the house at a distance far enough back to include the entire roof. The homeowner can do this themselves or the contractor can take the image and provide a portfolio of different roofing styles and colors to choose from. 

If you’re not currently using design apps as part of your remote selling strategy, now is the time to start. Interactive tools like the Design My Roof Visualizer are extremely effective at giving homeowners the confidence they need to sign the deal. 

About DECRA Metal Roofing

Designed for style, engineered to protect. The strength and durability of a stone coated roof are combined with the versatile good looks of a tile, shake or shingle profile to give you a DECRA® roofing system. DECRA® panels have a unique interlocking design, that withstands high winds and adds shear strength.

Use this awesome tool to upload a picture of your home, or one of the pre-loaded templates, and visualize different color options. Try it today! 

See how easy it is to use from your mobile device with this demo on Instagram.