Technology is an Objective Observer

By Karen L. Edwards, RCS Editor.

Roofing management systems improve communications, minimize conflicts and build trust.

When Roofing Road Trips with Heidi visited with David Almario and Scott Keith of Jobba Trade Technologies, they shared some great insight into the power of technology inside a roofing business.

Scott shared that the origins of technology into the roofing space were born out of a desire to build a better tool to do some specific task, whether it's estimating, or proposing, or doing an inspection. “While there are individual efficiencies in each of those tools, what's happened is that it's created a lot of inefficiencies in working between these departments and groups,” said Scott.

By implementing an overall roofing management system, the company receives several benefits. The first benefit is in prospecting according to Scott. “It allows you to manage the overall data of information for these prospects, to extend offers, to communicate, and by doing that you're expanding the pool of potential sales, just in using this technology alone. You’re also establishing some sort of credibility with the prospect.”

Scott says, “These roofing management systems really allow you to capture and document what is agreed upon, and what is done, in near real time. This really minimizes the conflicts or problems that can occur throughout any project, or any job you're doing.”

David agrees and shared that technology can be your objective observer. “This technology, almost like a video camera, allows someone outside to capture it. Things like communications, proposals, emails, quotes, changes to quotes and proposals, work order changes, all those things can be captured within these systems, and it really allows for a trail.”

This eliminates the finger pointing when things go wrong. “These technologies centralize the data and information and they make it easy to access. It's not someone in someone's file folder, they have to dig into, and then fax it over to somebody else to say, ‘Remember, I said it was 20 not 23?’," says David.  “These technologies are objective observers to the communication, allowing both parties to see what transpired over time. It builds trust, therefore setting a new level of service excellence that a contractor can provide to his customers, and they can expect that, time and time again.”

Learn more about how technology can transform your business when you listen to the full conversation in the podcast.