By Karen L. Edwards, RCS Editor.
The Owens Corning® TruDefinition® Duration® Designer Shingles web page is packed with information, tools, design boards and professional advice to help your customers choose their new roof. This line of shingle features a large color palette that allows homeowners to let their color personality shine.
With so many color choices available, it can be tough to select one color. Many homeowners have a hard time imagining what a shingle will look like on their home, so Owens Corning put together the resources to help with the decision.
The website shows each color but takes it a step further by putting together style boards to provide inspiration. The style boards show each shingle color paired with complementary colors, so it is easy to choose based on the color of their home’s exterior, front door, trim and more. Owens Corning also offers advice from home renovation and design experts.
As if that wasn’t enough, Owens Corning also provides a visualization experience through the proprietary DESIGNEyeQ® visualization tool. This tool allows homeowners to upload a picture of their home and 'try on' new roof colors. Users can print the picture for reference, share it via social media, or send it to the contractor for an estimate.
TruDefinition® is Owens Corning’s color design platform trademark on shingles specially formulated to capture the bright, vibrant hues and dramatic shadowing that gives depth and dimension toto showcase the aesthetic appeal of a home. Shingles feature multiple-granule colors and shadowing to help provide an extraordinary look that will enhance a home and complement its natural surroundings.
Share this web page and tools with your customers to help them choose.
2020. Owens Corning. All rights reserved.
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