Raising Industry Standards With Matt Risinger

By Evelyn Witterholt, RCS Reporter. 

Sashco CEO Les Burch talks with Matt Risinger about how using high-performance products can save your company money and build trust with your clients. 

Matt Risinger is a building industry professional with over 25 years under his belt. His building company, Risinger Build, prides itself on meeting high standards for every project his team completes. He is also the host of “The Build Show” on YouTube, where he creates videos that aim to share his knowledge with the building world. He has come to be known as a nationally recognized expert on high-performance construction and his work certainly shows it. 

In this episode of Les’s Corner, Les Burch and Matt Risinger discuss the benefits of opting for high-performance products when working on any building project, regardless of cost. While using a cheaper product that looks nice may be more appealing to a client, it could actually cost your company in the long run. 

Matt started out in the industry working as a warranty manager. He told Les, “We typically said, ‘Oh it’s normal to see your house settle and have all this caulking crack and have this drywall issues and have all these warranty touch-up claims’. And it was several hundred dollars and at least a man day or two at every house going back and handling those issues.” 

As Matt progressed in his career by starting his own company, he wanted to save his own time and money by using quality products that wouldn’t require extra maintenance on his part. He cites Sashco’s own Big Stretch as an example of a high-performance product and that he’s been using it for 15 years. 

Matt advises you should always opt for a higher-quality product as opposed to a cheaper one. “Longevity, performance, durability and ultimately satisfaction for both you and the client,” is what he says separates a great product from a low-quality one. “That isn’t always necessary the most expensive material. Often it’s the material that is the right thing for the house” 

While a lower-cost product may have certain qualities you need, Matt says that they may not hold up over time. Not only that, but their degradation can lead to the need for a callback. “How much does it cost to come back and redo that? It’s not, at that point, the price of the caulking,” Matt says. “It's the loss of the relationship with the client, it’s the loss of trust and it’s the labor too.” 

Matt always takes the honest approach by telling clients what he thinks their house will need at the start of every project his company takes on. “I’m going to be really upfront with you on costs, including how I get paid,” he says. “And then together we’re going to choose the right things for the house.” 

Watch the entire video to learn more from Matt about the long-term value of choosing high-performance products.

Learn more about Sashco in their RoofersCoffeeShop® Directory or visit www.sashco.com.