English
English
Español
Français

Sign Up for Our E-News!

Join over 18,000 other roofers who get the Week in Roofing for a recap of this week's best industry posts!

Sign Up
Readyslate Sidebar Ad
ServiceFirstSolutions-Grow-Sidebar
Duro-Last New Membrane Colors Sidebar ad
People Make Roofing - Kyrah Coker - Oct
NFBA - Sidebar Ad - Accredited Builder
NRCA - Side Bar - Empower All 2024
English
English
Español
Français

Pizza Hut Red Roofs Brought in the Dough for This Architect

Pizza Hut red roofs
July 24, 2022 at 6:00 p.m.

By Karen L. Edwards, COO. 

Pizza Hut founders couldn’t afford the architect’s fee, so they made a special deal that resulted in him rolling in the dough.  

Pizza Hut restaurants didn’t always have their iconic red roofs. The company was founded in 1958 by two brothers in Wichita, Kansas who, according to a blog post by Pizza Hut, borrowed $600 from their mom to buy equipment to get started.   

They chose to name their restaurant Pizza Hut because their sign only had room for eight letters! After opening their first franchise a year later, the company began to quickly grow. In 1969, they turned to college friend Richard D. Burke, who had become an architect, and asked him to design a look that would distinguish their restaurants from the competition.  

Pizza Hut shares on their blog, “Burke had originally charged the brothers a hefty upfront fee that the fledgling pizza start-up wasn’t able to scrape together. Instead, they offered Burke $100 per store built using his design, never guessing that Pizza Hut would become the global company that it is today.” 

With over 16,000 restaurants and 350,000 team members in more than 100 countries, it’s easy to see how $100 per roof would have had Burke rolling in the dough!  

The company said that an architect who worked with Burke said that the design was “a fusion of common sense, the architectural taste of the 1950s, and a need for the design to be both remarkable and appealing in a variety of locations.”  

The roof became so recognizable that the company incorporated the red roof into its logo, and it remains there today, despite them moving away from the iconic look. “Obviously, it’s an iconic design that we will always have elements of in everything we do,” Yum! Brands CEO David Gibbs told the Dallas Morning News. “The red roof stands for Pizza Hut in the eyes of consumers…But in many cases, the business just demands that we move to a bigger, more contemporary asset.” 

The look Burke designed resonates with consumers to this day through sites like Used to Be a Pizza Hut, where people post pictures of former locations that have been converted into other businesses, yet still have the iconic look.  

Stay up to date with the latest roofing industry news when you sign up for the RCS Week in Roofing e-news. 



Recommended For You


Comments

There are currently no comments here.

Leave a Reply

Commenting is only accessible to RCS users.

Have an account? Login to leave a comment!


Sign In
Gibraltar - Banner Ad - Metal Roofing Visualizer Tool
English
English
Español
Français

Sign Up for Our E-News!

Join over 18,000 other roofers who get the Week in Roofing for a recap of this week's best industry posts!

Sign Up
NFBA - Sidebar Ad - Accredited Builder
EVERROOF - Clemson Giveaway 2 - Sidebar
NRCA - Side Bar - Empower All 2024
Hi Peak SIdebar Ad
Project Map It - Sidebar Ad - Close More Roofing Jobs With Project Map It
Contractor Outlook - Sponsored by SRS