PABCO LIVE at IRE 2024!

By Jonny Suchor. 

PABCO celebrates 40 years of roofing excellence and sustainable solutions live from the International Roofing Expo. 

At the International Roofing Expo in Las Vegas, Lori Jerome from PABCO Roofing Products joined Karen Edwards on the RoofersCoffeeShop® Sound Stage to discuss PABCO’s latest developments and achievements of PABCO Roofing Products. 

As the Marketing Manager, Lori plays a crucial role in promoting PABCO'S diverse product line. "I'm in charge of all the marketing for PABCO roofing products which is going to be even bigger this year because we're celebrating our 40th anniversary," Lori explains. 

PABCO, primarily known on the West Coast, is making waves with its unique product, the Cascade shingle. Lori stated, "We're the only one in the United States that manufactures that diamond-shaped shingle, we're showcasing that today at IRE." The unique design has caught significant attention, even featuring in the award-winning movie "Killers of the Flower Moon," highlighting the aesthetic appeal and distinctiveness of PABCO'S offerings. 

In discussing PABCO'S commitment to sustainability and innovation, Lori introduced their solar shingle product, Radiance. "We do have one product that is a solar shingle known for that product as our black is very dark, one advantage that we have with our Radiance product," Lori explained. She emphasizes the growing demand for sustainable and energy-efficient roofing solutions among new generations of homeowners. 

PABCO'S dedication to the industry and its future is further demonstrated by their recent partnership as gold sponsors with National Women in Roofing (NWIR). Lori expressed her pride in this collaboration, highlighting the impact of NWIR on empowering women in the roofing sector. "It's amazing to meet all these great women they come back the next year and they have super exciting stories to tell about what they put in place based on what they've learned at NWIR days,” Lori says. 

Lori's enthusiasm for PABCO's advancements, from the Cascade shingle to their focus on sustainability with the Radiance product, coupled with their support for NWIR, showcases the company's continuous commitment to the roofing industry. 

Watch the video here to learn more about PABCO and their time at IRE.