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Holcim Building Envelope Names Kristin Beck as President of Commercial Roofing Systems and Lining Business Unit

holicim - elevate - promotion - pr -2023
April 21, 2023 at 10:00 a.m.

Beck will retain her role as Global Chief Supply Chain Officer for Holcim Solutions & Products.

Holcim Building Envelope has announced the promotion of Kristin Beck to President of its Americas Commercial Roofing Systems & Lining business unit, which encompasses the Elevate and GenFlex lines of roofing systems. Beck will provide leadership for the business unit, including responsibility for marketing, sales, operations and technology, as well as continuing to lead supply chain, customer service and planning. Beck assumes the role directly from Jamie Gentoso, who held the position since the formation of Holcim Building Envelope in June 2022.

“As Holcim strives to become the most innovative and sustainable building solutions provider, Kristin will play a critical role ensuring our market leadership and best-in-class customer experience,” said Jamie Gentoso, President, Holcim Building Envelope and Global Head, Holcim Solutions & Products. “Kristin will also drive innovation and growth in all aspects of our business, as well as a continuous improvement in the reduction of our carbon footprint.”

During her career with Holcim, Beck served as U.S. Cement’s Senior Vice President of Supply Chain and Distribution, in addition to her role as Global Chief Supply Chain Officer for Holcim Solutions and Products.

Prior to Holcim, Beck held roles of increasing responsibility in end-to-end global supply chain, sustainable strategy & business development, commercial, manufacturing, procurement, distribution, logistics, engineering, project management, government affairs/advocacy, environmental, health & safety and security.

Beck sits on the Waterways Council Board, National Waterways Foundation Board, Truckers Against Trafficking Advisory Committee, and she is an active member in multiple industry associations.

About Holcim Building Envelope

Holcim Building Envelope delivers high-performance solutions that make the entire building envelope more sustainable for customers around the world. We are committed to raising the standards of building solutions by delivering superior quality and innovation while addressing industry needs. Our offerings cover a comprehensive range of residential and commercial roofing, wall and lining systems, insulation, and adhesives, coatings, and sealants for a variety of industries from construction to marine and aerospace. Our powerful portfolio of brands includes Gaco, GenFlex, Malarkey Roofing Products, Duro-Last, and Elevate, the new name for Firestone roofing, wall and lining systems.

About Holcim

Holcim builds progress for people and the planet. As a global leader in innovative and sustainable building solutions, Holcim is enabling greener cities, smarter infrastructure and improving living standards around the world. With sustainability at the core of its strategy Holcim is becoming a net zero company, with its people and communities at the heart of its success. The company is driving the circular economy as a world leader in recycling to build more with less. Holcim is 70,000 people around the world who are passionate about building progress for people and the planet through four business segments: Cement, Ready-Mix Concrete, Aggregates and Solutions & Products.



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