By Dani Sheehan.
What kind of relationship do you have with your metal roofing manufacturer? ASC Building Products strives to build meaningful relationships and provide detailed product resources to help contractors be successful. As a leading manufacturer of high-performance metal roofing and metal siding products for residential, commercial and agricultural segments, they are already a trusted brand in the industry. We recently caught up with Richard King, marketing manager at ASC Building Products, to discuss several important resources for contractors and how to create a lasting relationship in the metal industry.
Richard emphasizes the company’s incredible sales and customer service teams distributed throughout the Western States. He shares, “They know their markets really well and can help answer detailed questions about installation or technical concerns.” He also acknowledges ASC Building Products’ extensive distribution network and how important nearby support is for a contractor. Distributors help make sure everything is ordered correctly and delivered to the job site in full and on time so the project can run smoothly.
He reiterates, “The benefit overall in terms of [the manufacturer/contractor] relationship, you’ve got two levels of support. We’ve got all this technical knowledge, expertise and product testing within our company, but then you’ve also got the reassurance of a distributor helping you step through your order to make sure that when everything is delivered to the job site, you know the job can be completed effectively.”
Especially when installing metal, it’s important to be precise. Aside from providing an order with all the necessary materials and exact dimensions, ASC Building Products also ensures each contractor is successful with installation. Richard shares, “We’ve got installation guides on every single one of our products and they also include extensive guidance on all the trim and flashing details necessary. The print and video guides detail where to put the panel, the closure, the trim, the fasteners and how it all goes together.”
But establishing relationships doesn’t only apply to manufacturers and roofing contractors. They understand the importance of building trust with homeowners and provide a fully stocked literature and sample fulfillment center accessible on their website. These physical samples, along with their product visualizer, which includes AI functionality to provide a bid visualization in minutes, can help contractors communicate with their potential customers and close more sales.
Learn more about ASC Building Products in their Coffee Shop Directory or visit www.ascbp.com.
About Dani
Dani is a writer for The Coffee Shops and AskARoofer™. When she's not writing or researching, she's teaching yoga classes or exploring new hiking trails.
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