Employee Satisfaction is Essential for Long-term Success

By Tammy Hall. 

RCS Influencer Tammy Hall says that CFS Roofing offers a small company atmosphere within a large company structure, creating a productive and fun work environment. 

Roofing is a hands-on labor-intensive business, and we value all our employees from our crews to our receptionist. We are a full-service roofing contractor which includes residential and commercial new and reroof as well as service and maintenance. And we have a full-service sheet metal and mechanical division as well. Our business has grown steadily since 2012 and that means change has been CFS Roofing Services constant every year. In turn, all the growth and change means and active employee recruitment and retention culture. 

Employee satisfaction is essential to any company’s overall success, which is why we recognize it is critical to establish a positive company culture and offer incentives and job perks that excite and inspire staff as well as attract top talent to our team. We all struggle with retention and we are not unique in SW Florida, CFS provides typical benefits such as: 

• Partner with employees in a cost-effective health insurance program. 

• Retirement program that we corporately participate in.  

• Paid vacation and personal time off.  

There are many hands in the success of any business but in roofing the proof is in the field. Being on a roof in SW Florida is truly a younger person’s career. Our experienced roofing workforce has tremendous value; therefore, we offer in-house professional development. We realize that those who come to us at entry level and over time develop their roofing skills, may also have other skills that have not had an opportunity to be developed or personal circumstances have taken them in a direction where roofing was an only option. We want our team to have careers not just jobs. To that end, we offer all job opening to existing employees first. Allowing anyone who has a desire to move from a field position to the office or an office person who wants more responsibility can apply for that position. We provide internal education and hands on exposure to the new duties to see if there is a fit. Our goal is to provide career growth and expand their opportunities as far as they have a desire to go.     

As the cost of higher education continues to rise, we work with employees who have proven their commitment to continuing education and offer tuition grants. This includes NRCA Pro Certification, vocational and college/university programs.    

On a more fun basis, we provide a weekly “much as you can eat” salad bar for $5.00 which includes complimentary salad items as well and dessert. We also have employees who schedule a lunch sample event, where they will make their favorite dish and bring it in for everyone to share and CFS will provide the condiments. We host monthly cooks offs for those who deem themselves as grill masters. Once a month there is a grill competition where the entire office scores our grill master’s entrée. The person with the least number of points gets to pick the next month grill item. We believe developing a strong sense of belonging for employees from diverse backgrounds makes for a more meaningful workplace and hopefully provides some fun relief in our workday. 

CFS Roofing has a safety team that does a great job providing weekly training, onsite inspections and consistent communication on how to keep our team safe. One of the more expensive personal apparel items for our roofers are boots. Every year the Friday before Christmas we host a company breakfast where owner David Crowther with his wife Karen distribute a new pair of boots to all our field personnel from superintendents to crews.   

We recognize that every employee loves a salary increase, but we also want to focus on other ways to reward and retain our workforce not just in good times, but also in the hard times. All the benefits and programs we offer is our way to maintaining a small company atmosphere with a large company structure, creating a team spirit, and engaging employees from the various divisions to get to know each other which in return provides for a productive and fun work environment.  

Tammy Hall is the Director of Marketing and Service Division for CFS Roofing Services LLC. See her full bio here.