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Elevate Commercial Roofing Systems expands PVC line with launch of MAC PVC and MAX PVC XR roofing membranes

Elevate Commercial Roofing Systems expands PVC line with launch of MAC PVC and MAX PVC XR roofing membranes
November 20, 2024 at 10:00 a.m.

The MAX PVC and MAX PVC XR membranes are designed for premium flexibility, durability and energy efficiency.

Elevate™ Commercial Roofing Systems, a premier manufacturer of roofing, wall and lining systems, is proud to announce the expansion of its PVC product lineup with the introduction of MAX PVC and fleece-backed MAX PVC XR roofing membranes. These new products reinforce our commitment to evolve how tomorrow is built by providing the highest quality systems that solve customer challenges.

With a 40-year legacy of proven commercial roofing experience and 30 years of producing high-performance PVC roofing membranes, Elevate continues to innovate and expand its offerings to meet the ever-changing needs of the market. The MAX PVC and MAX PVC XR membranes are designed for premium flexibility, durability and energy efficiency.

"At Elevate, our customers are at the heart of everything we do. We listen closely to their needs in our pursuit of quality and innovation,” said Jamie Gentoso, PE, global head of solutions & products at Holcim and president of Holcim Building Envelope. “The launch of MAX PVC and MAX PVC XR is a continuation of our proven track record of delivering best-in-class solutions that our customers can trust — because with Elevate, 'Nobody Covers You Better.’”

Key features of the new MAX PVC membranes include an advanced 18x9 scrim that offers superior puncture resistance and durability. MAX PVC and MAX PVC XR are ideal choices for a wide range of commercial applications, including data centers, factories, restaurants and educational institutions. These environments benefit from the membranes' exceptional chemical, grease and fire resistance, which can contribute to a longer roof lifespan. MAX PVC membranes are available in white, gray, tan and charcoal and are designed to provide long-lasting durability, ensuring that building owners receive superior protection and performance. White MAX PVC is Cool Roof Rating Council-compliant and eligible for LEED credits with the U.S. Green Building Council. MAX PVC and MAX PVC XR membranes may help attain additional green building credits in combination with other design components.

MAX PVC and MAX PVC XR are available through trusted Elevate-licensed contractors, easily accessible via nationwide distribution channels, and backed by the industry-leading Elevate Red Shield™ Warranty. With the addition of these products, Elevate offers one of the most comprehensive portfolios of PVC roofing systems in the industry.

For more information about MAX PVC and MAX PVC XR, or to explore the full portfolio of Elevate innovative roofing solutions, please visit HolcimElevate.com.

About Elevate Commercial Roofing Systems

Elevate is committed to providing the highest quality roofing, wall and lining systems to solve our customers’ challenges and evolve how tomorrow is built. With a legacy spanning over 40 years, Elevate is positioned to propel the industry forward with sustainable solutions and expertise to help our customers succeed. As a global leader in advanced roofing systems, Elevate symbolizes Holcim’s continued commitment to delivering superior quality and innovation. Visit HolcimElevate.com to learn more.

About Holcim Building Envelope

Holcim Building Envelope delivers high-performance solutions that make the entire building envelope more sustainable for customers around the world. We are committed to raising the standards of building solutions by delivering superior quality and innovation while addressing industry needs. Our offerings cover a comprehensive range of residential and commercial roofing, wall and lining systems, insulation and waterproofing solutions for a variety of industries, from construction to marine and aerospace. Our powerful portfolio of brands includes Elevate Commercial Roofing Systems, Duro-Last Roofing Systems, Malarkey Roofing Products, GenFlex Roofing Systems, Gaco and Enverge Spray Foam. Holcim Building Envelope is a division of the Holcim Group. Visit HolcimBE.com to learn more.



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