Podcasts have become an essential part of popular culture for millions of listeners. They provide a new way to absorb information that once might have been read in newspapers, books, magazines or heard over the radio. With the lack of skilled labor in this new generation of workers, use the power of podcasting to show people the great industry that is roofing and construction while also positioning your company as the roofing expert. Learn to harness the power of podcasts for your company and brand with this workshop hosted by Heidi J. Ellsworth and Megan Ellsworth. Find the power of podcasts through an interactive seminar that will cover a variety of ways to start your own podcast and use it to recruit and retain talent for your business. The workshop focuses on: Identifying a podcast theme, choosing a format to distribute your podcast across the globe, Creating your podcast brand, Choosing the right podcasting equipment, Selecting the right recording software to edit your podcasts, Recording an intro and outro and Marketing your podcast and use to better your business!
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