New Badge Certifications for Roofing Contractors
The slow season poses an excellent opportunity to inquire about certifications with the Malarkey Certified Contractor Program for those who haven’t already.
Becoming a Certified Residential Contractor allows you to become a trusted partner with roofing manufacturer, Malarkey Roofing Products®. The Certified Residential Contractor Program offers numerous advantages, providing confidence to the homeowner that the contractor is trained, experienced, and knowledgeable.
The slow season is also a good time for roofing contractors and their crews to attend trade shows and other industry events or continue their education and refresh their knowledge base. Malarkey Certified Residential Contractors can earn a badge based on specific criteria, training, and overall professional experience. These specialized badges also signify the elevated professionalism of the Certified Residential Contractor for homeowners and potential customers.
Contractors earning an Emerald Pro badge have exclusive access to Malarkey’s Emerald Pro Warranty. The warranty offers customers an enhanced roofing system warranty supported by quality Malarkey products. An eligible Certified Roofing System (CRS) consists entirely of Malarkey products (see Table 1 in the warranty for a complete shingle list) and is constructed by our valued certified contractors using the latest published installation instructions.
Shingle granules, to many homeowners, may not appear terribly sophisticated. However, certified contractors with specialized badges highlighting their experience and knowledge, can help educate homeowners on granule features. Malarkey offers two specific badges for granule expertise.
3M Scotchgard Shingle Sales Specialist
The 3M Scotchgard™ Protector Shingle Sales Specialist Badge certifies a contractor’s expertise on granules. Developed to resist the growth of algae in climates with high humidity, 3M Scotchgard™ Protector granules prevent black streaks from forming on roofs for 20 years. Malarkey Roofing Products became the first shingle manufacturer to use 3M Scotchgard™ Protector granules in 1994.
Cool Roof Pro
The Cool Roof Pro badge for certified contractors focuses on 3M Cool Roofing Granules. These granules reflect sunlight and heat that other roofing materials would typically absorb. Cool Roofing Granules are used on Malarkey shingles to help keep the roof and home cool, while offering vibrant shingle colors.
Get Wise with FORTIFIED
Partnered with the Insurance Institute for Business & Home Safety (IBHS), Malarkey Certified Contractors can also obtain an exclusive FORTIFIED Wise™ roofer certification. The FORTIFIED Wise™ roofer demonstrates a solid understanding of the critical aspects of installation and documentation for roofing a new or existing home to meet FORTIFIED standards.
IBHS created the FORTIFIED Home™ program to help safeguard and strengthen homes from extreme weather conditions, such as hurricanes, high winds, hail, and severe thunderstorms. The FORTIFIED Home™ program begins with the roof because it is often seen as the first line of defense against precipitation and wind-driven rain. Other FORTIFIED Home™ construction standards and methods go beyond emergency and disaster preparedness to improve the resiliency and reliability of the whole structure in severe conditions.
In addition to becoming a Malarkey Certified Contractor, there are a number of great ways for roofing contractors to improve their knowledge and sharpen their skills. Earning specialized badges are valuable in gaining trust and growing your business. Sign up for certification today.
Editor’s note: This article first appeared on Malarkey’s blog and can be viewed here.
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