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Yvette Cruz

Tremco Doug Schultz

Learn While You Earn

By Yvette Cruz. Doug Shultz advocates for apprenticeship programs and the benefits of putting time and training for their partners. The difference between a job and a career is not the amount of time spent working but the growth and knowledge acquired. In a recent interview, Karen Edwards ...


Beacon Female Roofing Professional 2023

Beacon Opens Nominations for Female Roofing Professional of the Year

By Yvette Cruz. Nominate your favorite female roofing professional and help them be recognized for all they have done in their careers and communities. The roofing community is a different type of family. It’s seeing value of work and communication above all else. Being a woman in the field ...


RCMA Virtual Training Program

A New Perspective from a Different Window

By Yvette Cruz. More than just a training video, the RCMA Virtual Training Program offers education for industry professionals. The Covid-19 pandemic forced the world to adapt to many changes. With new regulations and resources available, some of the best ways that technology has been incorporated has been the ...


ToolBelt Nathan Collard

Real Customer Shares Benefits of ToolBelt

By Yvette Cruz. Pacific Partners Consulting can now save time and energy thanks to ToolBelt. Nathan Collard of Pacific Partners Consulting was struggling. Being a commercial firm for building designs, his job was to connect with customers; find their vision or aesthetic that they wanted their building to emulate. Whether ...


Jobba Estimating Software and the Roofing Industry

How Technology Can Fine Tune Your Estimating

By Yvette Cruz. Join the discussion and find out how your business can benefit from incorporating software in your estimation process. RoofersCoffeeShop® has made it easier than ever for members of the roofing and construction industries to learn how they want, when they want, where they want with their ...


Sherwin Williams MetalVue High Rise of Metal

High Rise of Metal Products in Roofing Industry

By Yvette Cruz. Experts in the industry share why metal continues to grow in popularity. In the first episode of MetalTalk, Heidi J. Ellsworth welcomed Mark MacDonald, Sherwin-Williams' sales and marketing manager, and John Sheridan of Sheridan Metal Resources, to talk about the high demand of metal products in ...


FlashCo Lightning Fast

Get Materials Lightning Fast with FlashCo

By Yvette Cruz. Saving time, money and labor with FlashCo. Being a contractor, time is money. Efficiency is money. When a client wants their project done within a set timeline, it’s your job to make sure you have the materials and team in place to get the job done. FlashCo ...


RCS Magical Repairs

Century-old Roof in Need of Magical Repairs

By Yvette Cruz. A roof that needs of a fairytale makeover. On the corner of South Yale Street in Spring Garden Township, Pennsylvania, stands a “Storybook house.” Once looked upon with great admiration began to slowly despair over the years. Homeowners Susan Machado and Ed O’Brien wanted to restore ...


Franklin Glue

Adaptability and Evolution of Franklin International

By Yvette Cruz. The past that sticks with us. Darci Kunard shares the gamut of products available to roofing professionals. Franklin International was established in 1935 as a family-owned business. Based in Columbus, Ohio, the main factory is still located there, as well as Darci Kunard. Darci is the ...


Sheridan Radius Techniques Review

Knowledge is Power: John Sheridan’s Radius Techniques Review

By Yvette Cruz. From what to cut to how to finish, John Sheridan shares his experience. Metal use is on the rise in the construction industry. John Sheridan, owner of Sheridan Metal Resources LLC, has noticed the increase and has set up training programs so the best quality ...


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