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The GLO Group
RoofersCoffeeShop® Announces 2024 Influencers for its Coffee Shop Communities
RCS Influencers celebrates its eighth year of giving back to the industries it serves. RoofersCoffeeShop, the award-winning website where the industry meets for technology, information and everyday business, announces the 2024 Coffee Shop Influencers for RoofersCoffeeShop, MetalCoffeeShop™ and CoatingsCoffeeShop™. Each month these Influencers respond to a topic ...
Cultivate company culture and increase your bottom line
By Dani Sheehan. External marketing is a necessary tool for expanding your reach. But did you know your company culture affects the customer experience? You’re great at roofing. You can install a variety of systems better than most and you own your own company. You’re also great at selling and ...
How a successful company culture goes beyond sales and marketing
By Jonny Suchor. The GLO Group’s influence on innovation and loyalty has become a winning formula for roofing businesses. On a recent Roofing Road Trips® episode, Heidi J. Ellsworth had a discussion with Monica Vornbrock and Melissa Chapman, the co-founders of The GLO Group. Originating in 2021, The GLO ...
Top October articles: The power of communication, a gifted roof and upcoming sessions at IRE 2024!
By Anna Lockhart. Here’s what has been trending on the CoatingsCoffeeShop™ (CCS) newsroom this past month. CoatingsCoffeeShop saw many interesting articles in the month of October, and readers were drawn to a variety of interesting topics based on our list of most-read articles for the month. One of our top ...
Top October stories: Ladder safety, metal roofing and effective communication
By Evelyn Witterholt. Here’s what’s been trending on RoofersCoffeeShop® (RCS) this past October. When looking at our most-popular articles in October, it looks like metal roofing is still a topic that interests our readers. One of our top articles was a piece by our COO, Karen L. Edwards, who highlighted ...
How Healthy is Your Company?
By The GLO Group. Your company’s internal health will determine whether it will last. It’s not enough to sell a great product or service to build a successful business. Profitable companies develop long-term strategies and short-term goals that can be executed by their talent. To do that requires having a healthy ...
The GLO Group Certified by The Women’s Business Enterprise National Council
The Women's Business Enterprise National Council is considered the gold standard for women-owned business certifications. The GLO Group, a business firm specializing in brand engagement and organizational health, is proud to announce national certification as a Women’s Business Enterprise by the regional certifying partner of the Women’s Business Enterprise National Council ...
The Power of Communication
By Monica Vornbrock. How effective communication impacts your success. Remember that person at the water cooler that just wouldn’t stop talking to coworkers and wasting precious time with useless conversations about the weather? Well, that is not what we mean when talking about communication. Yes, effective team communication does involve a certain ...
Increase Profitability in Your Roofing Businesses Through Cultural Alignment and Employee Engagement
By Adam Cabrera. By focusing on organizational culture, The GLO Group helps roofing businesses increase revenue and profitability. In a recent episode of Roofing Road Trips®, host Heidi J. Ellsworth chatted with Monica Vornbrock and Melissa Chapman, the co-owners of The GLO Group. Founded in 2021, The GLO Group has ...
Monica Vornbrock and Melissa Chapman - A Different Approach to Marketing - PODCAST TRANSCRIPTION
Editor's note: The following is the transcript of a live interview with Melissa Chapman and Monica Vornbrock from The GLO Group. You can read the interview below or listen to the podcast. Into/Outro: Welcome to Roofing Road Trips with Heidi. Explore the roofing industry through the eyes of a long-term professional ...
