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Sales & Marketing
How to sell roofs 24/7: The future is e-commerce
By Dani Sheehan. Technology is here to stay, and the shift towards virtual continues. Don’t get left behind in a society that wants everything at their fingertips. Did you know that Sting’s “10 Summers” CD was the first item ever purchased via e-commerce? Or that Mark Cuban of the Dallas ...
Create a seamless selling experience
By Dani Sheehan. Spend less time flipping through presentations and more time listening to customers when you use Ingage for your in-home sales presentations. As the year comes to a close, it’s often the best time to assess your processes and procedures to determine what needs to be tweaked for ...
A Healthy Website Means More Visibility for Your Company
By LMH Agency. Understanding the user experience on your website can help you improve your SEO and increase your potential customer base. Core web vitals are a measurement of the user experience when a customer visits your website. It’s equivalent to your body’s vital signs – measuring web vitals can ...
Top 3 roofing trends for 2024
By DaVinci Roofscapes. Stay up-to-date with the latest roofing trends for 2024 and get ahead on the roofing developments for the new year. Can’t wait to explore the latest roofing styles and trends for 2024? No worries. We’ve got you covered. Start by taking a look at next year’s popular colors ...
Don’t let this free marketing resource go to waste!
By Dani Sheehan. Maximize your unpaid local marketing by leveraging your Google Business Profile and see how quickly your phones start to ring. How much do you know about your Google Business Profile and are you leveraging this free resource appropriately to increase your online visibility? In a special RLW®, ...
Does Your Roofing Company Need a Sales Team? - Part 3
By MaryBeth Carroll, Carroll Consulting Group. Build a strong sales team with these ten strategies to improve your company's reach and land more customers. Ensuring the success of your roofing sales team requires a combination of strategic planning, effective management, ongoing training and a positive work environment. Here are some key steps ...
Dive Into the World of Data-driven Upselling
By Dani Sheehan. Change your selling game and close every deal when you use automated property data to upsell to new and existing customers. In a live Read, Listen, Watch webinar at this year’s Florida Roofing and Sheet Metal Association (FRSA) expo, Heidi J. Ellsworth sits down with Rob Soper ...
Utilizing Presentation Software to Boost Outside Sales Success – Part One
By Ingage. Ingage shares why learning how to use presentation software to your team’s advantage can help reps close more deals when out in the field. Closing on a difficult outside sales call can be a challenge, especially in the day and age of homeowners having access to endless ...
Take This Free Course to Unlock the Secret to Local Marketing!
By Dani Sheehan. If you’re struggling to market your company in this competitive market, consider enrolling in this free, seven-day course to optimize your local SEO. Are you having trouble finding leads in your area? Have you slowed or stopped expanding your reach to attract more customers? LMH Agency is ...
Does Your Roofing Company Need a Sales Team? - Part 2
By MaryBeth Carroll, Carroll Consulting Group. Recruiting and onboarding the right roofing salesperson is crucial for the success of your roofing company. Here's a step-by-step guide to help you find and integrate the perfect candidate: Recruitment Define the role: Clearly outline the responsibilities, expectations and qualifications for the roofing salesperson role. ...
