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Business Boosters
Finding success in yourself
By Emma Peterson. Follow Michelle Boykin’s story to learn how she joined the industry and found success. Meet Michelle Boykin, the chief operating officer at Rackley Roofing Company. She’s been in the industry for over 15 years and has served as the chair of National Women in Roofing and ...
3 milestones for a successful roof project
By Emma Peterson. Risk management is crucial across all stages of a roofing project, but it can be intimidating. Here are three milestones in the project where you should pause and assess. In a RoofersCoffeeShop® RLW® webinar, Jon Belnap from IB Roof Systems explained his experience with risk management ...
Adapting to soaring fuel prices
By Carroll Consulting Group. With the continuous rise in fuel prices, considering a fuel surcharge becomes imperative. Since January 1, 2024, gas prices have surged nationwide by $0.49 per gallon, with projections indicating a further increase until the end of July. Implementing a fuel surcharge per invoice within a service department ...
Built to last or built to sell
By Stephanie Tsatsaos, Rapid RevOps. A common company-building paradox many entrepeneurs face is the question, "Are we building this to last or building this to sell?" The smartest entrpeneurs will do both. Built to Last author John Warrillow refers to having an “options strategy” rather than an “exit strategy”, as a company-building ...
Diving beyond the first impression
By Centerpoint Connect. Understanding the spectrum of customer attitudes towards products and services. In engaging with customers about our offerings, there are a range of reactions that typically fall into four categories. Some customers express agreement, recognizing the potential savings our products or services could provide them. Then there are ...
Unlocking the value of your roofing business
By Carroll Consulting Group. A comprehensive guide on how to start understanding your company's worth. Thinking about selling your roofing business? It's crucial to grasp its true value to ensure you receive fair compensation for your dedication and investment. Pinpointing the selling price of a roofing company involves a deep dive ...
Streamline your way to success
By Emma Peterson. Learn about how Roofle is revolutionizing the industry by providing a hassle-free financing solution for contractors! In Season 5, Episode 90 of Roofing Road Trips®, Justus Knights spoke with Heidi J. Ellsworth about the advancements Roofle is making with the new RoofQuote Pro V 2.0 portal. Justus ...
Get Google to work for you
By Emma Peterson. By creating a strong Google Business Profile, you can build a stronger business. In a recent Read, Listen WatchRead, Listen Watch® (RLW) webinar, Karen Edwards hosts Danny Braught from LMH Agency to discuss the advantages of utilizing Google platforms to elevate your business. Danny is an ...
Slow season? 8 ways to bring in new business
By Marco Industries. Exploring new income streams for roofing businesses. While roofing companies work steadily year round, there are times money can get tight when business slows down. This decrease in cash flow could be because of the economy, the season or many other factors, causing business to not be ...
9 reasons to use live call agents
By Ruby. While it may sound old-school, the benefits of having live call agents far outweigh any automated system. The digital era has made it easier than ever for word-of-mouth to travel, which is great when customers say good things about your business. But it’s a double-edged sword and ...
